Xpeng sets a goal to supply 1,000 units of its G6 electric SUVs to customers in Australia each month
Xpeng Aims to Boost EV Sales in Australia
Xpeng, a Chinese electric vehicle manufacturer, is ramping up its presence in the Australian market. The local distributor, TrueEV, aims to bring around 1,000 units of the Xpeng G6 electric SUV per month to help meet growing demand[1][2][5]. This monthly sales volume targets positioning the G6 as one of the best-selling EVs in Australia, competing directly with the Tesla Model Y by offering a lower entry price starting at around AUD 54,800 plus on-road costs[1][2].
Beginning August 2025, Xpeng plans to scale its vehicle imports to meet this 1,000-unit-per-month goal[1][2][5]. To support this growth, the company is expanding its dealership network in Australia, strengthening aftersales and customer support infrastructure, and showcasing advanced AI and smart-driving technology to build brand appeal and market share[3][4]. Additionally, Xpeng is broadening its Australian model lineup with upcoming releases like the G9 and X9 SUVs and the P7+ sedan, suggesting a strategy to capture diverse customer segments throughout 2025[4].
The Xpeng G6 is positioned as an opportunity to demonstrate what the next generation of EVs can deliver in both technology and driver experience[6]. The prices of the G6 include metallic paints and 20-inch sports wheels as standard, making it a compelling offering in the mid-sized EV SUV segment[1][2].
In the Australian EV landscape, Riz Akhtar, the founder of carloop, is a key figure. A mechanical engineer with a focus on Australian EV data, insight reports, and trends, Riz has a passion for cars, particularly EVs, and aims to help reduce transport emissions in Australia[7]. Prior to founding carloop, Riz spent 7 years building transport infrastructure.
With more retail locations opening and shipments increasing, the Xpeng brand is becoming more visible to EV buyers across Australia. Shipments of another 1,000 Xpeng G6 units are set to arrive in Australia across August and September this year[3]. A new premium experience store for Xpeng has been opened at the Crown Sydney Experience Centre, further boosting the brand's presence.
It's worth noting that Xpeng is one of the very few companies that chooses not to release its sales data through either the Electric Vehicle Council or the FCAI[8]. However, the growing demand for mid-sized electric SUVs, with the launch of vehicles like the Deepal S07, Leapmotor C10, Geely EX5, Kia EV5, BYD Sealion 7, indicates a strong interest in this segment[9].
In conclusion, Xpeng's aggressive growth strategy for 2025 reflects its aim to establish a strong foothold and significantly increase its market share in Australia's growing EV segment[1][2][3][4][5]. The company's focus on premium equipment, AI-driven technology, and competitive pricing positions the Xpeng G6 as a formidable contender in the mid-sized EV SUV market.
[1] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/ [2] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/ [3] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/ [4] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/ [5] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/ [6] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/ [7] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/ [8] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/ [9] https://www.caradvice.com.au/1411046/xpeng-g6-ev-arrives-in-australia-priced-from-54800/
- The Chinese electric vehicle manufacturer, Xpeng, is aiming to position the Xpeng G6 as one of the best-selling electric vehicles (EVs) in Australia by offering a lower entry price and competing directly with the Tesla Model Y.
- To support its growth in the Australian market, Xpeng is expanding its dealership network and strengthening aftersales and customer support infrastructure, showcasing advanced AI and smart-driving technology to build brand appeal and market share.
- Technology and driver experience are at the forefront for Xpeng, as shown by the premium equipment and 20-inch sports wheels that come standard with the Xpeng G6, making it a compelling offering in the mid-sized EV SUV segment.
- In the Australian EV landscape, Xpeng's focus on premium equipment, AI-driven technology, and competitive pricing positions the Xpeng G6 as a formidable contender, especially in the growing electric vehicle (EV) industry.
