Strategies Google Employs to Safeguard Users from Deceptive Schemes: The Role of Artificial Intelligence in Ensuring a Secure Internet Environment
In the rapidly evolving world of online scams, Google is strengthening its defenses with advanced AI technology. The tech giant recently showcased its latest AI-powered security systems, marking significant leaps in combating deception, fraud, and digital manipulation across Search, Chrome, and Android.
Why this all matters:
In the past few years, online scams have progressed from clumsy phishing emails to sophisticated campaigns that mimic legitimate websites, customer support channels, and government portals, causing an estimated $10 billion in losses to Americans in 2023 - a 14% increase from the previous year. These scams erode trust in online platforms and harm businesses' credibility.
Google's response:
By implementing AI-driven detection systems, Google filters hundreds of millions of potential scam pages daily, with advancements in AI boosting their scam-fighting technologies. The power of AI allows for analyzing patterns across entire networks of websites and identifying coordinated scam campaigns in real-time, offering unprecedented protection for users.
案例研究：主要陷阱所faced的問題：
- 壞貼假客服列表：在航空公司支援架構方面，惡性用戶發布了多樣化的詐騙客服號碼，亂展廣泛的偽郵件和盜用的個人資料，造成百Integer thousands of scammed users. AI minimized these fake listings by over 80%.
- 假政府專服網站：惡意用戶模仿政府官網來為签证申请，征稅，或補助申請，Google的保護措施2024年以來擋段顯著的70% 的搜尋結果.
Cross-Platform protection：超過Search
Recognizing that scams aren't limited to search results, Google is extending its AI protection to Chrome and Android, ensuring user safety on various platforms.
Chrome：Gemini Nano增強保護
Chrome現在推出了一種叫做Gemini Nano的AI強化保護，利用在設備上工作的AI模型。此功能在實時分析網站，能夠在甚麼也 Point-of-Click Click前捕捉到潛在的惡意頁面。
"在device上手頭提供即時檢查潛在具有風險的 websites 的瞬間突破，讓我們能夠為從未scene之前的惡意 websites 提供保護。" - Jasika Bawa，Chrome的專案產品經理
Android：扩展保護
Google將AI保護直接掛載到Chrome for Android和 основprim core communication apps中：
- 疑偽推送通知警告：AI警告可습慩Surface unusual Chrome push通知
- 短信惡意探测：Google Messages使用AIIdentifier scams 以查找惡意短信
- 電話警告：电话由Google提供Real-time warnings against possible voice scams
Multilingual resolution：由AI為全球用戶服務
In a significant advancement, Google is leveraging large language models (LLMs) to comprehend and flag scams across multiple languages. By transferring scam patterns from one language to another, AI enables global protection in dozens of languages simultaneously, boosting SEO safety for international content creators.
What's Next for Google's AI-Powered Protection
Google's long-term vision includes:
- AI-Enhanced Content Moderation：讓網站所有者要Priority Transparent author identity, clear service offerings, adhere to E-A-T原則（Experience, Expertise, Authoritativeness, Trustworthiness），并提供正確的schema標記和註冊的聯繫資料，以免遭受搜索結果的抑制。
- AI-Powered Scam Detection in Google Workspace apps：Google Workspace apps (e.g., Google Docs, Sheets, Slides)使用 AI 強化防御， слу役在保護使用者檔案的安全性中。
- AI-Powered Scam Detection in Google Maps and YouTube descriptions：Google Maps和YouTube寫omena都將受到AI保护，香膏ules突破 Google工作空間書寫工具會擴展到更多設備(安卓 16Security）
- 把Gemini Nano開放給第三方安全開發者：Google anticipates the development of a cohesive security network where AI protection flows seamlessly across Google'
總結：安全搜索標準
Google清廉整
- In the realm of cybersecurity, Google is augmenting its AI technology to bolster protection not only on Search but also on its Chrome and Android platforms, hence offering cross-platform security.
- As language plays a crucial role in online scams, Google is utilizing large language models (LLMs) to understand and flag scams across multiple languages, thereby providing multilingual resolution for global users, an essential step towards enhancing SEO safety for international content creators.
