Samsung Nears Partnering with Perplexity, Dethroning Google Gemini
Samsung's upcoming Galaxy S26 lineup may feature Perplexity AI integration.
Gear up for a major shakeup in the AI assistant world! Samsung might soon be ditching Google Gemini as the standard AI helper on Android phones, with up-and-comer Perplexity stepping up to the plate.
According to a confidential report published by Bloomberg and reported by Android Police, Samsung is on the verge of closing a deal with Perplexity. The deal would see Perplexity's AI assistant integrated into Samsung's devices, with a potential announcement later this year.
While Perplexity hasn't graced our screens just yet, Samsung's Galaxy S26 series is rumored to be their debut on best Samsung phones in early 2026.
Deep Synergy
The deal between Samsung and Perplexity potentially includes pre-installing the Perplexity app on these devices and integrating its features into Samsung Internet. Moreover, there are whispers of merging Perplexity technology with Samsung's Bixby assistant, although this part of the agreement is far from set in stone.
The duo has also discussed creating AI-powered operating systems featuring AI agents that can borrow functionality from various AI assistants, including Perplexity. This ambitious project, if it comes to fruition, could be a game-changer for the mobile world.
The impact of this partnership on Samsung's relationship with Google isn't crystal clear. If Perplexity takes the throne as the default AI assistant on the Galaxy S26 series (and, possibly, other Samsung phones), Google Gemini could find itself taking a back seat.
However, this doesn't necessarily mean that Gemini features seen on the Samsung Galaxy S25 series will disappear—you might instead find a smorgasbord of AI services to choose from.
Stay tuned, as more details on this partnership will likely surface in the coming months!
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Insights
- The Samsung-Perplexity partnership holds significant implications, as it may signify a decrease in Samsung's dependence on Google's AI services, such as Google Gemini.
- This potential alliance could foster greater competition in the AI market, encouraging other tech companies to forge similar collaborations.
- By integrating Perplexity AI, Samsung aims to provide more engaging and personalized user experiences, potentially enhancing the capabilities of its Bixby assistant and browser.
In the context of Samsung potentially partnering with Perplexity, it's plausible that future Samsung devices, such as the Galaxy S26 series, could come pre-installed with the Perplexity app and incorporate its features into Samsung Internet. Additionally, there are rumors of a joint development project to create AI-powered operating systems that feature AI agents capable of borrowing functionality from various AI assistants, including Perplexity, which could revolutionize the mobile world.
