Raketech finalizes strategic U.S. withdrawal with €1.25M asset transaction
Hey there! Let's dive into the latest scoop about Raketech. They've made a move to sell off their non-core US tipster and subscription business - all part of a clever strategic reassessment!
This move comes just a few months after they shifted gears with the July 2024 sale of their US offline advisory operations. This new direction is steering towards a more streamlined and scalable digital model. The latest divestment includes popular brands like Winnersandwhiners.com, Picksandparlays.net, and Statsalt.com.
The deal is worth €1.25 million, with the initial payment to be made at closing, expected by the end of June. Another €350,000 will be doled out after nine months, and the final €450,000 after 18 months. These assets, with a combined book value of €1 million, are about to bring an accounting gain of €0.3 million in Q2 2025, but they'll be cutting into profits with €0.5 million in tipster-related operational losses and €0.2 million in advisory fees tied to the sale. Post-sale, Raketech is poised to save around €150,000 monthly in operating costs.
Even though they're parting ways with these assets, Raketech isn't cutting its ties to the US. They're keeping their presence alive through their sub-affiliation operations, driving traffic to operators and providing commercial opportunities for publishers via AffiliationCloud.
As for what the big boss, Johan Svensson, has to say about this move:
The core of our operations now revolves around AffiliationCloud, and we're buckling down on our growth drivers such as Entrepreneurial partnerships within Affiliation Marketing, and the expansion of our Publisher Networks and exclusive commercial operator deals within SubAffiliation.
This divestment aligns with our strategic focus on the company's platform-first approach and our commitment to financial discipline by offloading operations that fall outside our key commercial wellsprings.
In essence, Raketech is streamlining its operations and focusing on areas where it can really shine, embracing a digital-first approach with undeniable commercial and technological advantages. You go, Raketech! 🎉
- Given the strategic reassessment at Raketech, the sale of their tipster and subscription business signifies a shift towards a digital model that emphasizes technology, especially in finance and business.
- As Raketech moves forward, they will continue to invest in strategic areas such as AffiliationCloud, which leverages technology for sub-affiliation operations, thus ensuring growth in the realm of business and finance.
