Nissan Halts Ariya Electric Vehicle Manufacture Following a Short Span of Three Years
Nissan is revamping its electric vehicle (EV) strategy, with the upcoming launch of the all-new 2026 Leaf taking center stage. Amidst these changes, the U.S. sales and marketing chief, Vinay Shahani, has announced his resignation.
The 2026 Leaf is set to make a splash in the U.S. stock market today with the lowest starting Manufacturer's Suggested Retail Price (MSRP) out of all new EVs currently on sale. The vehicle, priced at $31,485, is poised to offer an affordable electric driving experience.
While the Ariya crossover has been a part of Nissan's lineup, it appears to be taking a backseat. The vehicle has been deeply discounted for years, and leasing an Ariya was available for as low as $99 a month with $3,299 down as recently as October 2024. However, production of the U.S.-market Ariya crossovers is reportedly halted for the 2026 model year.
The Ariya remains available in the U.S. through existing inventory, and Nissan assures that it will continue to support Ariya owners with service, parts, and warranty coverage. It is undetermined if the Ariya will return for the 2027 model year.
Nissan's design team has undergone changes, but the Ariya has received generally positive reviews, indicating a solid foundation for future improvements.
The new CEO of Nissan, Ivan Espinosa, took over in April 2025. Espinosa is leading the company's cost-cutting efforts, which are aimed at improving profitability in the face of slowing demand for EVs and expiring federal incentives.
In a bid to streamline operations, Nissan is simplifying its headrest offerings across its lineup. The initial U.S. market allocation for the Leaf will be limited to 500 units per month.
Despite these changes, Nissan remains committed to supporting its EV lineup, with the 2026 Leaf set to make a strong entrance in the U.S. stock market today.
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