Living My Dream Job: The Anticipation Surrounding GoPro's New Intelligent Motorcycle Helmet
GoPro and Italian helmet manufacturer AGV announce a partnership to create action camera-enabled helmets
After purchasing Australian smart motorcycle helmet company Forcite last year, GoPro is set to take the two-wheeled world by storm with its announcement of a partnership with AGV, an Italian helmet manufacturer with a rich history in motorcycle racing. The duo plans to release a debut line of helmets with built-in action camera capabilities, allowing riders to capture high-quality footage without additional accessories.
While Forcite's original aim was to offer a built-in dashcam experience with a basic sensor from Sony, the collaboration with GoPro is expected to bring more advanced sensor, lens, and processor technology to the table, potentially enabling cinematic, high-definition footage.
The demand for POV footage among riders has been steadily growing, with many seeking to document their motorbike adventures or record footage for potential insurance claims. While some have relied on handlebar or chest mounts for capturing action, concerns have been raised about their impact on helmet safety in case of an accident. By integrating the camera into the helmet itself, GoPro and AGV aim to create an aerodynamic, motorcycle-specific system that doesn't compromise on safety or quality.
AGV, founded in 1947, has a strong reputation for producing helmets for racing, the road, and beyond. Its iconic Giacomo Agostini livery is one of the most recognizable in the motorcycle racing world, and it has kept the helmet of MotoGP legend Valentino Rossi safe throughout his career. The company's current range tops out at around $1,924/ £1,370 / AU$$2,200, although it offers more affordable options in its K1 S range.
No details on the cost of the GoPro-AGV helmet have been disclosed as of yet, but with both companies' focus on premium quality and advanced technology, it is expected to be priced at the higher end of the market. Given the integration of GoPro's imaging expertise and AGV's reputation for excellent helmet design and safety, riders can look forward to a seamless blend of technology and safety.
As technology progresses at a rapid pace, there is a concern about the helmet's potential obsolescence. The integrated cameras and electronic systems are prone to becoming outdated within a few years. Riders typically expect their helmets to last for several years, so it is crucial for GoPro to ensure that the helmet's components can be upgraded over time to maintain its value and technology edge.
The GoPro-AGV partnership is exciting news for riders seeking the seamless integration of technology into a high-quality helmet. While the price point may be high, the potential benefits to safety, documentation, and overall rider experience make it an attractive proposition for both enthusiast and professional riders. With AGV's expertise in helmet design and safety and GoPro's focus on innovative technology, the resulting helmets are anticipated to push the boundaries of what's possible in the smart motorcycle helmet market.
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The duo's collaboration aims to revolutionize the smart motorcycle helmet market with the incorporation of advanced imaging technology from GoPro and AGV's expertise in helmet design and safety. Riders can expect seamless integration of technology and safety features in these upcoming helmets, as the integrated camera system promises to improve action footage quality without compromising on helmet safety.
As the demand for smart-home-devices and gadgets continually grows, the GoPro-AGV helmet partnership might spur further innovations in sports technology, encouraging other manufacturers to develop similar products for various activities, such as cycling or extreme sports.
