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Kelkoo CEO Awaits Final Verdict in Decade-Long Google Shopping Case

A decade-long battle for fair digital markets comes to a head. Kelkoo Group's CEO awaits the final verdict in the Google Shopping case, hoping it will end Google's alleged monopolistic practices.

In the image we can see there is a man standing on the ladder and he is pasting the banner on the...
In the image we can see there is a man standing on the ladder and he is pasting the banner on the wall. On the banner it's written "Google".

Kelkoo CEO Awaits Final Verdict in Decade-Long Google Shopping Case

After a decade-long battle, Rich Stables, CEO of Kelkoo Group, awaits the final verdict in the Google Shopping case later this year. The case, which began in 2011, alleges Google's self-preferencing behavior harmed competition. Kelkoo Group, once a thriving comparison-shopping service, has been at the forefront of this fight. It has lobbied tirelessly for fair digital markets, engaging in dialogue with global regulators to curb monopolist behavior and restore competition. Stables, who has been involved in the case for over a decade, supports Advocate General Kokott's opinion to dismiss Google's appeal and uphold the €2.42bn fine. Kelkoo Group believes this opinion validates its claims, confirming that Google's self-preferencing practices disadvantaged competitors like them. The final verdict in the Google Shopping case is expected later this year. Kelkoo Group, as one of the lead complainants, awaits the outcome, hoping it will bring an end to Google's alleged monopolistic practices and restore fair competition in the digital market.

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