Innovative Music Podcast Discussion Features Blockchain, Stefan Schulz, and Bitfury
In a recent episode of the Innovating Music podcast, Stefan Schulz, CEO and co-founder of Bitfury Surround, delved into the transformative potential of blockchain technology for the music industry.
With over 20 years of experience in the music industry, Schulz has worked with globally renowned artists such as Nelly Furtado, Eminem, 50 Cent, Snoop Dogg, Rihanna, Snow Patrol, U2, Florence and the Machine, Gwen Stefani, Bon Jovi, Sting, and Andrea Bocelli. During his tenure, he was instrumental in milestone deals with large players like Deutsche Telekom, Vodafone, Nokia, Verisign, Apple, NTT DocoMo, Deezer, Spotify, and more.
Schulz's current venture, Bitfury Surround, is at the forefront of exploring blockchain's future in media. In the podcast, he emphasised the role of blockchain in decentralising and creating new value chains for music content. By enabling more transparent, direct, and fair interactions between creators, distributors, and consumers, traditional intermediaries in the music industry can be bypassed or reduced, allowing artists to retain more control and a larger share of revenues.
This decentralisation also fosters new business models where rights management, royalty distribution, and consumer engagement are recorded immutably on the blockchain, increasing trust and efficiency across the value chain. The podcast, available on multiple platforms including Apple Podcasts, iHeartRadio, Spotify, Pandora, Overcast, Stitcher, TuneIn, Google Play, YouTube, and others, discusses the potential of blockchain technology for connecting not just content, but data and new value chains for content.
Schulz, who is also a founding member of Universal Mobile, a Vivendi business unit, pioneered the use of technology for the benefit of artists and led the design of digital live entertainment rights for artists, promoters, and music labels. His passion for decentralisation is evident as he explains why now is the time to decentralise the way we track ownership data.
For those interested in learning more about Bitfury Surround, the company's LinkedIn profile can be found at . More information can be found on the company's website at , and updates can be followed on Twitter at
[1] This paragraph summarises the broader industry trends where blockchain is helping create innovative ecosystems that empower artists, enable fans to participate directly, and introduce new monetization methods around music content. The specific details from the podcast were not fully included in the search results.
Artificial intelligence, in collaboration with blockchain technology, could potentially revolutionize the music industry by automating rights management and royalty distribution, thereby increasing efficiency and transparency in the value chain.
By incorporating artificial intelligence into the blockchain system, it could help to automate the process of identifying and verifying ownership rights, subsequently streamlining royalty distribution and enhancing the overall management of music content.
