Amazon's Prime Big Deals Day 2025: A Week of Discounts Across Categories
Amazon's Prime Big Deals Day is set for October 7, 2025, promising a week of discounts across various categories, from electronics to fashion and homeware. The event, promoted by Amazon and participating brands, is expected to draw cost-conscious consumers seeking savings amidst the cost-of-living crisis.
To make the most of Prime Big Deals Day, shoppers are advised to be patient, create wishlists for desired items, and check back multiple times during the event. Some deals will be available before the event, while others will be limited in time. Traditionally, Prime Day in Australia focuses on electronics and technology, with Big Deals Day expected to follow suit. However, apparel & fashion, home & garden, and beauty & personal care categories are also expected to see significant growth.
Amazon is also looking to kickstart the holiday season with more gift purchases. Companies like Amazon Business, Reolink, and Jackery are expected to offer substantial discounts, alongside standard categories like electronics, household appliances, fashion, and beauty brands such as Babor, Wella Professional, Hugo Boss, Boss, Levi's, Karl Lagerfeld, GoPro, Marshall, and Sennheiser.
With a duration of seven days, Prime Big Deals Day is set to generate significant revenue, similar to Amazon Prime Day. Consumers can expect a wide range of savings opportunities across numerous categories, making it an appealing event for those looking to stretch their budgets further.
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