Acquisition of Fantasy National by Betsperts Focuses on Expanding in Golf Betting Market
Betsperts Expands its Golf Offerings with Acquisition of Fantasy National
The world of golf betting is experiencing a surge of growth in 2025, marked by expanding sportsbook offerings, increased user engagement through mobile apps, and innovative real-time, in-play betting driven by advanced data analytics.
In this dynamic landscape, Betsperts, a leading player in the fantasy sports and sports betting industry, is making strategic moves to solidify its position. The company recently announced the acquisition of Fantasy National, a company specializing in customizable golf data sets for daily fantasy players and bettors.
Betsperts' Growth Trajectory
Betsperts achieved profitability in 2024 and has been on an expansion spree since then. In 2021, the company acquired 4for4, Dynasty League Football, and Bleacher Nation. Now, with the addition of Fantasy National, Betsperts Group is poised to make a significant impact in the golf betting market.
The financial details of the deal between Betsperts Group and Fantasy National were not disclosed. However, Betsperts CEO Reid Rooney expressed his excitement about the acquisition, stating that the company will continue to oversee both Betsperts Golf and Fantasy National, drawing from their distinct datasets, histories, and userbases.
Growing Golf Vertical
According to Rooney, golf is an important piece of Betsperts' business that has grown 50% each of the last two years. Consumption of Betsperts' tools for golf has been high, as stated by Rooney, and the company plans to increase marketing spend for its golf properties. Combined, Betsperts expects to see seven figures in 2026 revenue from its golf vertical.
This growth is not surprising, given the increasing popularity of golf betting. Major sportsbooks actively compete for golf bettors by offering a variety of bet types and detailed odds on top players for tournaments like the 2025 Open Championship. FanDuel, Caesars, BetMGM, and others provide competitive odds and strong mobile app ratings, indicating robust demand among bettors.
Innovations in Golf Betting
The rise of real-time data and analytics platforms enhances in-play golf betting, allowing bettors to make more informed decisions mid-round. Some sportsbooks now offer shot-result markets, reflecting an industry trend toward more dynamic, granular betting options that increase engagement.
Betsperts is at the forefront of these innovations. The company recently released a new tool for analyzing PGA Tour results called "The Rabbit Hole" at the beginning of the year. Previously, Betsperts launched Betsperts Golf with Paige Spiranac in 2022, offering original content, podcasts, and tools.
Looking Ahead
Betsperts is currently in a renewed expansion mode. More than $1.5 million has been committed in an ongoing fundraising round for Betsperts. As part of the transaction, Fantasy National co-founder Pat Mayo will join Betsperts, contributing content and promotional efforts for golf and other sports.
In addition, Betsperts plans to launch a new daily fantasy sports game within Bleacher Nation Fantasy's platform and a new betting-focused subscription on 4for4. With these moves, Betsperts is positioning itself as a dominant player in the growing golf betting market.
[1] New York State Gaming Commission [2] FanDuel Golf Betting App [3] Caesars Golf Betting App [4] BetMGM Golf Betting App [5] DataGolf
- As Betsperts moves forward with its expansion plans in the growing golf betting market, the company's acquisition of Fantasy National signals a strategic step towards solidifying its position, particularly against strong competitors like FanDuel, Caesars, and BetMGM.
- With the acquisition of Fantasy National, Betsperts Group aims to capitalize on the increasing popularity of golf betting, leveraging the combined datasets and userbases from both platforms to drive innovation and user engagement in the realm of sports technology and finance.
